Sun Tzu quotes

30 Best Sun Tzu Quotes about Military Strategy and Tactics

“Appear weak when you are strong, and strong when you are weak.” – Sun Tzu

“Do not engage an enemy more powerful than you. And if it is unavoidable and you do have to engage, then make sure you engage it on your terms, not on your enemy’s terms.” – Sun Tzu

“Know the enemy, know yourself and victory is never in doubt, not in a hundred battles.”― Sun Tzu

“You have to believe in yourself.” – Sun Tzu

“Keep your friends close, your enemies even closer.” – Sun Tzu

“The supreme art of war is to subdue the enemy without fighting.” – Sun Tzu

“If you are far from the enemy, make him believe you are near.” – Sun Tzu

“The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand.” – Sun Tzu

“The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy.” – Sun Tzu

“It is more important to out-think your enemy, than to outfight him” – Sun Tzu

“For them to perceive the advantage of defeating the enemy, they must also have their rewards.” – Sun Tzu

“Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.” – Sun Tzu

“Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.” – Sun Tzu

“Build your opponent a golden bridge to retreat across.” – Sun Tzu

“Concentrate your energy and hoard your strength.” – Sun Tzu

“Who wishes to fight must first count the cost” – Sun Tzu

“The art of giving orders is not to try to rectify the minor blunders and not to be swayed by petty doubts.” – Sun Tzu

“The line between disorder and order lies in logistics.” – Sun Tzu

“If the enemy know not where he will be attacked, he must prepare in every quarter, and so be everywhere weak.”― Sun Tzu

“If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.”― Sun Tzu

“Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.”― Sun Tzu

“The victorious army is victorious first and seeks battle later; the defeated army seeks battle first and seeks victory later.”― Sun Tzu

“He who is prudent and lies in wait for an enemy who is not, will be victorious.” – Sun Tzu

“If our soldiers are not overburdened with money, it is not because they have a distaste for riches; if their lives are not unduly long, it is not because they are disinclined to longevity.” – Sun Tzu

“So there are five ways of knowing who will win. Those who know when to fight and when not to fight are victorious. Those who discern when to use many or few troops are victorious. Those whose upper and lower ranks have the same desire are victorious.” – Sun Tzu

“A military operation involves deception. Even though you are competent, appear to be incompetent. Though effective, appear to be ineffective.” – Sun Tzu

“The proximity of an army causes prices to go up; and high prices cause people’s substance to be drained away. When their substance is drained away, they will be afflicted by heavy exactions. With this loss of substance and exhaustion of strength, the homes of the people will be stripped bare, and their incomes dissipated.” – Sun Tzu

“The best victory is when the opponent surrenders of its own accord before there are any actual hostilities…It is best to win without fighting.” – Sun Tzu

“To fight and conquer in all our battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.” – Sun Tzu

“Now the reason the enlightened prince and the wise general conquer the enemy whenever they move and their achievements surpass those of ordinary men is foreknowledge.” – Sun Tzu

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